We love challenging the status quo and pushing the boundaries of conventional thinking. Partnering with some of the world’s most iconic brands, we’re able to harness the full power of what makes us super.
Street Style, Runway Appeal
The Neighborhood x SUPER73
We worked with Neighborhood, one of the top, global streetwear brands to create this custom SUPER73-S1. Featuring a chrome-plated frame, a long style ‘Cobra’ seat, and subtle NBHD branding throughout the bike, this build was meant to emphasize both power and style.
A Custom With A Cause
We partnered with MADHAPPY to create a custom SUPER73-S2 in three exciting new colorways designed to replicate the colors found in nature. Launched on Earth Day, this custom was made as part of a commitment to responsibly produced products and global sustainability.
Moto-Inspired, Hooligan Styling
The eFTR Hooligan 1.2. was engineered in collaboration with the legendary Indian Motorcycle to combine Super73’s electric powertrain and e-bike expertise with all the design elements and styling of Indian. This custom bridges the gap between motorcycle enthusiasts and e-bike aficionados.
An Ebike, But Make It Fashion
The Saint Laurent x SUPER73-S2 was inspired by motorcycle heritage and elegant, classic design. Its key features were conceptualized by fashion designer Anthony Vacarello who envisioned a custom that paired functionality with undeniable style.
Heating Up With the Custom Hot Wheels SUPER73-RX
Mattel Hot Wheels
Inspiring adventure and encouraging imagination, the Hot Wheels x SUPER73-RX was a dream project. This bike was fully customized to capture the spirit of what it means to be young (or young at heart) and was released with matching collectible Hot Wheels die-cast.
The Gentleman's Racer
Period Correct X SUPER73
We teamed up with Period Correct to create a custom SUPER73-S1 that James Bond himself would love. Combining classic style with modern flair, this collaboration has timeless appeal.
A Healthy Dose of Attitude
Roland Sands Design
We partnered with the team over at Roland Sands Design to create the RSD x SUPER73-RX Malibu, a custom that blends the effortless style of moto culture with the efficiency of an electric bike.
Joining the Club
Paris Saint Germain
The PSG x SUPER73-Z1 was designed in collaboration with the legendary Parisian football club, Paris Saint-Germain, to help celebrate its 50th Anniversary. The bike features a custom seat design, a custom-painted frame, and a seat emblazoned with the iconic PSG logo.
The Inaugural Collab
Made in partnership with YouTube sensation Jesse Wellens to celebrate his Rose Ave clothing line, this special edition SUPER73-S1 was designed to pair rugged style with effortless adventure.